I have a confession to make: I just paid for my favorite free video editing app. Yes, you heard me right. I paid for a free app. Let me explain.
The app is called Capcut, and it’s amazing. I’ve been using it for three years to make all kinds of videos: TikTok, YouTube videos, brand deals, you name it. It has everything I need to create engaging and professional-looking content. I ditched Adobe Premiere Pro and switched to Capcut completely. And guess what? My video creation got better and faster. Thanks to Capcut, I gained over 200k followers in less than three years.
But here’s the catch: Capcut recently introduced some pro features that require a subscription. At first, I didn’t care. I was happy with the free version and I didn’t need any fancy extras. But then something happened that changed my mind.
Last week, I uploaded a video where I was supposed to look happy and excited. But one of my viewers pointed out that I looked sad and depressed. I checked the video and realized that he was right. I had forgotten to smile. And the low-angle shot made my mouth look like an inverted moon.
I didn’t want to reshoot the scene because it had taken me hours to add the visual effects. But I also didn’t want to ruin the whole video with my sad face. So I looked for a solution. And that’s when I saw it: Capcut had a pro feature that could make me smile. Literally.
It was like magic. With one tap and a slide right, Capcut transformed my sad mouth into a grin. It looked natural and realistic. It saved my video. And it made me happy.
But it also made me pay. Because the smile feature was not free. It was part of the pro subscription that cost S$13 per month. And that’s how I ended up paying for my favorite free video editing app.
But you know what? It was worth it. Because Capcut is more than just an app. It’s a tool that helps me express myself, connect with my audience, and grow my channel. And sometimes, you have to pay for the things you love.
~ Adrian Lee
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